Counterfeit

Maximizing Profits on Online Marketplaces Without Losing Control of Pricing, Damaging Your Brand

eCommerce continues to grow in the United States. Among the contributing factors are third-party online marketplaces. Stop Unauthorized Sales on Online Marketplaces. There are many statistics that show just how big eCommerce is in this country. For example, U.S. eCommerce sales totaled more than $101 billion in the third quarter...

How to Detect and Stop Counterfeit Online Sales From Damaging Your Brand

Most consumers are unable to distinguish the average counterfeit product from a legitimate product.  In fact, according to a recent study, nearly one in four consumers has unknowingly been a victim of counterfeit online sales activity and bought a counterfeit product on the internet. Thus, the question becomes: How can counterfeits...

Risks Associated With Buying Products From Unauthorized Sellers

There are many reasons why people might choose to buy products from unauthorized sellers online. For example, there is the ease of purchasing the product over the internet, especially if the product is only sold through a select number of distributors; the ability to purchase products under the cloak of anonymity; and,...

Scraping off UPCs Can Give Rise to Trademark Infringement

Courts can hold parties liable for Trademark Infringement under the federal Lanham Act for something seemingly as trivial as scraping off unique production codes (UPCs). Under the First Sale Doctrine, a purchaser of another’s genuine trademarked good can ordinarily resell that product. In other words, that person could potentially use the...